Cultivating a Culture of Selling.

Sales Training Throughout

North America

According to Daniel Pink, bestselling author of “To Sell is Human”, sales has changed more in the past 10 years than the previous 100. Technology and the availability of information is driving this change, and hoteliers are no longer the gatekeeper of information about their product or service.  Buyers are more informed than ever before, and no longer need sales people for information.

So how have our sales practices evolved to provide our clients with the right information at the right time during their buying process to drive value?

Today’s hoteliers need to be solutions focused, know how to leverage technology and move beyond selling “rates, dates and space.” Hoteliers will get insight into:

  • How has the profession changed over the last 10 years?
  • How has technology changed the way clients want to be engaged in the sales process?
  • What is the new role for hotel professionals?
  • How can we differentiate the buying experience for clients to avoid blending into the noise?

Benefits of Sales Training

Be More Relevant

  • Shift from selling “rates, dates and space” to offering meaningful relevant solutions
  • Understand how to have business conversations vs sales conversations
  • Become a better sales person by looking through the lens of the client

Differentiate Yourself

  • Increase your response rate when prospecting
  • Become a trusted advisor
  • Effectively articulate your value proposition

Shorten the Sales Cycle

  • Understand where to hunt
  • Receive fewer objections and close more deals
  • Learn best practices on how to nurture and activate accounts

Speaking Engagements

Tammy Gillis is a sales performance expert, professional speaker, CEO & Founder Gillis Consulting and Training, Inc. She specializes in training sales professionals, hotel owners, General Managers and front-line associates across North America. Make sales accessible and achievable for your organization.

Some of Our Clients

Proudly Serving Clients throughout US & Canada

"As a management company with 4 smaller hotels in busy transient markets, we have struggled to keep our sales and marketing costs relative to the size of our hotel.  The cost and time invested in attracting, training, and retaining good salespeople with the current job climate can be not only daunting but frustrating with turnover.  With varying demand in the market, a sales manager needs to recognize when to take the business, and when to say no to it.  The right rate, at the right time!

We have solved all these problems through turning this demanding role in 3 of our hotels over to Gillis Sales.

Gillis is a trusted, credible partner who has supplied me with experienced professionals who know the fastest route to the business I need.  This has become our most effective resource, and I 100% recommend the Gillis solution to my colleagues."
Patti Barker -

Vice President of Hospitality, Metropolitan Hospitality Management

We have the pleasure of working with Gillis Sales, and couldn’t be happier with the results. Their expertise in the hospitality industry, combined with their innovative sales strategies, have delivered exceptional revenue growth for our property. I highly recommend Gillis Sales to any hotel looking to boost their sales and increase their bottom line. Their commitment to excellence and personalized approach make them a valuable partner in the competitive world of hotel sales.
Preena Patel -

Preena Patel, Administrative Director,  A-1 Hospitality

"The math is simple: Gillis equals heads-in-beds!

The sales pro's at Gillis have been instrumental in building occupancy at Motel 6 and Studio 6 hotels in Canada over the past several years.  Working collaboratively with owners and managers, Gillis takes the time required to find and convert prospects to guests.  Gillis provides a best-in-class solution for hotels that don't have a dedicated, well-trained sales team."
Irwin M. Prince -

Irwin M. Prince, President & COO, Realstar Hospitality

“We had the good fortune of engaging Gillis after years of managing our sales effort inhouse. They came highly recommended through brand leadership and seasoned sales professionals – and they haven’t disappointed. Despite only a few months into our relationship, they have had an immediate impact on our hotels and key account relationships. The Gillis team has already established themselves as one of our most valued and trusted advisors and partners. They have always displayed the professionalism, passion and accountability demanded by their profession. The Gillis team is well prepared, highly engaged and goal orientated. To this end, they have solidified accounts, delivered new bookings and helped to diversify our business drivers. As a result, they have earned the deep respect and trust of our organization. I would not hesitate to recommend Gillis for any organization that requires the highest levels of sales performance, execution and professionalism.”
Perry Batke -

CHA, General Manager, Denham Hospitality Organization

“Tammy Gillis and her organization have been nothing short of amazing! We have seen an approximate ROI of 10x at our BW PLUS hotel as well as a ROI of 4-5x at our BW hotel. The sales team is so dedicated, passionate and driven to deliver revenue to hotels. I just wish we started sooner with Gillis!”
Hitesh Patel -

President, Colorado Hospitality, Inc.

Contact Us for a Complimentary Sales Consultation

800.296.2962 |


Sales is the life blood of your organization.

No business has ever succeeded without sales. Knowing where to start can be overwhelming.

The good news is, we can teach you how to do it OR we can do it for you.

Our services will help you sell more rooms, stand out and succeed in a competitive market, and train your staff to implement sales more effectively.

Interested to learn how this applies to you? Contact us for a complimentary consultation.